Getting Your Matcha and Hojicha Costing Right
Walk into any progressive cafe in Metro Manila today, and you’ll notice a major shift behind the bar. The beverage menu is no longer just split between "Espresso" and "Non-Coffee.
Walk into any progressive cafe in Metro Manila today, and you’ll notice a major shift behind the bar. The beverage menu is no longer just split between "Espresso" and "Non-Coffee.
What's up with this so-called "hojicha", you ask? If you walk into a specialty cafe in BGC, Makati, or even the burgeoning coffee strips in Cavite, you’ll notice a shift in the color palette behind the bar and the menus.
If you’ve spent any time lately walking through BGC, Makati, or the hidden cafe strips of Quezon City, you’ve seen it: Matcha is no longer just a "healthy alternative.
Let’s start off by saying it’s not that hard! Matcha everywhere, and we know you see all sorts of servings, and many cups of many shapes and sizes.